Posts Tagged ‘ market entry ’

Intercultural Consulting

Dec 30th, 2009 | By Admin | Category: Consulting, Services

Intercultural Management is one of the most challenging managerial tasks that come with the globalising markets. To many Mergers, Acquisitions or Partnerships fail because of insufficient research and analysis on markets and potential target companies. In this context the importance of cross-cultural expertise can not be overstressed.  The Management Laboratory supports and consults companies face [...]



Alessa Witt, PhD-Candidate

Dec 29th, 2009 | By Admin | Category: Featured Authors

Alessa Witt has studied Business Administration at the Munich Business School in Germany as well as Economics & Ethics. Her research focus is on Internationalisation Strategies of Hidden Champions.
Hidden Champtions are smaller but highly successful companies, concealed behind a curtain of inconspicuousness, invisibility and sometimes secrecy are called Hidden Champions. According to a definition by Hermann Simon, [...]